Bay Area Digital Partner for the Trades

More leads.
Less headaches.
Built for the trades.

We help HVAC, electrical, plumbing, and roofing shops get found, get booked, and get the busywork off their plate.

How We Work

Pick the help that
fits where you are.

A quick once-over, a project, or a long-term partner in your corner. Three ways in, scaled for a small crew.

01 / Assessments
See where you stand

A clear-eyed look at your business — online only or the whole picture. We find the leaks costing you jobs and the easy wins you're missing. Money-back if it doesn't pay for itself. You walk away with a plan whether you hire us or not.

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02 / Projects
Get it done for you

Hands-on work to fix the problem fast. A website that actually books jobs. Getting found on Google and AI search. Getting more out of the tools you already pay for. Done for you, explained in plain English.

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03 / Partnerships
Grow side by side

For owners who want a long-term ally invested in the outcome. We share in your growth, so when you win, we win.

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Everything Under One Roof

Beyond a website: the full set of services to bring in work, handle the calls, and cut the busywork.

25+ Years in Technology
100% Client Satisfaction
5.0★ Google Rating
ROI Within Year One
Client Results

Results we can
actually point to.

Actual work for local businesses.

HVAC · Antioch, CA
Antioch HVAC Company
Local Visibility & Reputation
#18 → #6
climbed local search rankings for HVAC in their area
#1 in ChatGPT
ranked for "HVAC near Antioch" — up from not being mentioned
4.7 → 4.9★
review rating after deploying Daevara review cards; +10% reviews in month one
Nonprofit · Bay Area
Local Nonprofit Partners
Pro Bono Digital Modernization
200+ hrs
donated annually — helping local nonprofits modernize their online presence
$300K+
in grant dollars unlocked through Google Ad Grant program education
501(c)(3)?
reach out to see how we can support your mission
Robert Packer-Couts, Founder of Daevara Consulting
Cloud Certified Data-Driven Web Design Automation Security Photography Founder
About

Robert
Packer-Couts

After 25+ years leading at Salesforce, Splunk, and Cisco, I walked away from big tech to help local businesses get the same modern growth tools the Fortune 500s use every day. Most of those tools have never been within reach for small business. I fix that.

As a Senior Manager at Cisco focused on operational excellence, I led teams in change management, analytics, and automation. I bring that craftsmanship to small businesses — without the enterprise price tag, and without the runaround. If you've been burned by a marketing company before, I get it. My approach is built on showing you the numbers and telling you the truth.

Based in the Bay Area with my family and (many) corgis. I believe every local business deserves the advantages big businesses enjoy — and I'm here to deliver them.

Insights & Resources

Practical knowledge
for owners.

Useful stuff from the field.

Customer reviews showing 82% revenue boost for small businesses
September 6, 2025
Customer Reviews — Your Secret Weapon

Take a look at our research and some simple tips to start improving your business today. The numbers will surprise you.

Read Article
Small business owner preparing for AI search optimization
September 18, 2025
AI Search is Coming — Is Your Business Ready?

How ChatGPT and other AI tools are changing the way customers find local businesses.

Read Article
Small business owner overwhelmed by social media marketing costs
October 1, 2025
The Real Truth About Social Media for Small Businesses

What it actually costs, what really works, and what to do if you can't afford it.

Read Article
FAQ

Common
Questions

We help home-service businesses. HVAC, electrical, plumbing, roofing, and the trades get more leads and spend less time on busywork. That means websites that book jobs, getting found on Google and AI search, review systems, call answering, business phones, direct mail, and help getting more out of the software you already pay for.

Mostly small home-service companies, roughly one to ten employees. Often without a storefront, where a strong online presence is the difference between a booked week and a quiet one. We're based in the Bay Area and work with clients across California and the US.

Fair question. The difference is straight talk and real reporting. We show you the actual numbers, explain what's working in plain English, and don't hide behind contracts you can't get out of. Our founder spent 25 years in enterprise tech, so the work is solid; the relationship is just honest.

Some things move fast. A better website and call answering can change your week immediately. Search rankings and reviews build over time. Our Antioch HVAC client climbed from #18 to #6 locally over a year, with review improvements showing up in the first month.

It depends on what you need, and we'll never quote you a number before we understand the business. Some services have clear starting prices: reputation management from $74.99/month, direct mail from $499, hosting from $49.99/month, answering PAYG from $2.50/minute. For the rest, we'll scope your situation in a free consultation and give you a straight proposal with no surprises.

Absolutely. Call answering, business phone systems, and helping you set up or get more out of the tools you already have. We take the daily busywork off your plate so you can focus on the actual jobs.

Yes. We're built for long-term relationships, not one-and-done. We offer ongoing support, check-ins, performance monitoring, and training for your team so the work keeps paying off.

Book a free consultation. We'll talk through your goals, take an honest look at where you stand, and hand you a game plan. No obligation. You walk away with something useful whether you hire us or not.

Let's Talk

Let's get your
phone ringing.

Book a free consultation. You walk away with a real game plan and honest advice. Whether you hire us or not.