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Free AI Visibility Audit

Google rankings don't get you found in ChatGPT.

200 million people use AI search every week. When one of them asks for the best HVAC company, plumber, or electrician near them — most local businesses never appear. Find out if you're one of them.

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Example Report
AI Visibility Score
65
/ 100
Needs Work
Retrieval Access
AI crawlers allowed in robots.txt
30/30
Edge / Firewall
Bot UA blocked at CDN layer
0/20
Schema Markup
LocalBusiness entity found
25/25
Render Strategy
JS-rendered — bots see blank page
0/15
Sitemap
sitemap.xml found (18 URLs)
10/10
200M+
Weekly active ChatGPT users as of 2025
~20%
of all Google searches now show an AI-generated answer first
83%
of local business websites fail at least one AI visibility check
The Problem

You optimized for Google. AI search is a different game entirely.

Ranking #1 on Google does not mean ChatGPT or Perplexity will recommend you. AI assistants use different signals to find, read, and decide whether to surface a local business. Most of those signals have nothing to do with keywords or backlinks.

Google SEO Signals
  • Backlinks and domain authority
  • Keyword density and content relevance
  • Core Web Vitals and page speed
  • Mobile-friendly layout
  • Google Business Profile completeness
AI Visibility Signals
  • robots.txt — are AI retrieval bots actually allowed?
  • Edge/firewall — does a CDN block bot user agents?
  • Schema markup — can machines read who you are and what you do?
  • Server-side rendering — is your content visible without JavaScript?
  • Sitemap — can crawlers discover all your pages?

The hard truth: A business that ranks #1 on Google can score near zero on AI visibility — and never know it. Meanwhile, a competitor with a simpler site but cleaner technical setup is getting recommended to every ChatGPT user who asks about your service area.

What We Audit

Your 100-point AI Visibility Score

Five technical checks that determine whether AI assistants can find, parse, and recommend your business — with a score you can act on.

Retrieval Access
30 pts

We check your robots.txt against every major AI retrieval bot: OpenAI's SearchBot, ChatGPT-User, Claude-SearchBot, PerplexityBot, and more. Blocking even one cuts you out of that assistant's answers entirely.

Most common failure: blocking GPTBot (training, harmless) accidentally also blocks OAI-SearchBot (answers, counts).
Edge / Firewall
20 pts

Many sites use a CDN or WAF that challenges or blocks bot user agents — even bots your robots.txt explicitly allows. A human browser gets through. An AI retrieval bot gets a 403. You never know it's happening.

We compare a browser-UA request against a bot-UA request to detect this silent block.
Schema Markup
25 pts

Without LocalBusiness, Organization, or Service schema, AI assistants can't reliably extract who you are, where you operate, or what you do. They may still find you — but they won't know enough to recommend you confidently.

We check for JSON-LD schema types known to influence local AI answers.
Render Strategy
15 pts

If your homepage paints mostly via JavaScript, many retrieval bots see a near-empty page. They can't read what isn't there. Server-rendered or static HTML content is the baseline requirement.

We measure static visible text and flag sites where an SPA root element suggests JS-only rendering.
Sitemap
10 pts

A sitemap.xml tells crawlers which pages exist and how to prioritize them. It's basic technical hygiene — yet roughly one in three small business sites is missing it entirely.

We probe standard sitemap locations and follow any Sitemap directives in robots.txt.
AI Presence Check
Bonus

We ask an AI assistant — right now, today — whether it knows your business exists. We prompt it by business name and service area and record exactly what it says (or doesn't say).

This is the most persuasive part of the report. Most clients are surprised by what they see.
The Deliverable

Not a checklist. An answer.

You'll receive a written report that tells you exactly where you stand and exactly what to fix. You can tackle it yourself, hand it to your developer, or hire us to fix it.

Your 100-Point AI Visibility Score A single number that summarizes how visible your business is to AI assistants right now.
Pass/Fail on All 5 Technical Checks Every check with its point value, whether you passed or failed, and why.
Specific Flags — Not Generic Advice "Your Cloudflare WAF is blocking OAI-SearchBot" — not "make sure bots can access your site."
AI Presence Snapshot What ChatGPT actually says when someone asks if it knows your business — captured today.
Clear Next Steps Prioritized fixes — do these first, they'll move your score the most. No guessing.
"We ranked an Antioch HVAC client #1 in ChatGPT for 'HVAC near Antioch' within months of fixing these exact issues."
Robert Packer-Couts Founder, Daevara · 25 years in enterprise tech

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